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Scandinavian Working Papers in Economics
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The MAPP Centre, Aarhus School of Business, University of Aarhus MAPP Working Papers, The MAPP Centre, Aarhus School of Business, University of Aarhus

1999 2000 2001 2014

No. 77: Consumers' food choice and quality perception. Full Text
Karen Brunsø, Thomas Ahle Fjord and Klaus G. Grunert

No. 75: The beef market in the European Union. Full Text
Niels Asger Nielsen and Lisbeth Fruensgaard Jeppesen

No. 74: Model-based development and testing of advertising messages – A comparative study of two campaign proposals based on the Meccas model and a conventional approach, Full Text
Tino Bech-Larsen

No. 73: The acceptance of functional foods in Denmark, Finland and the United States: A study of consumers' conjoint evaluations of the qualities of functional foods and perceptions of general health factors and cultural values. Full Text
Tino Bech-Larsen, Klaus. G. Grunert and Jacob Poulsen

No. 72: Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Full Text
Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland and Annika Åström

No. 71: Communicating about the risks and benefits of genetically modified foods. Effects of different information strategies Full Text
Lynn Frewer, Joachim Scholderer, Clive Downs and Lone Bredahl

No. 70: The haven of the self-service store – A study of the fruit and vegetable department’s influence on customer attitudes towards food chain stores Full Text
Tino Bech-Larsen

No. 69: Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Full Text
Lone Bredahl


1999 2000 2001 2014
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