Scandinavian Working Papers in Business Administration
MAPP Working Papers,
University of Aarhus, Aarhus School of Business, The MAPP Centre
No 79: Den forbrugerbaserede værdi af en mærkning – med fokus på Svanemærket: Undersøgelsens design, gennemførsel og resultater
Hans Jørn Juhl and Carsten Stig Poulsen
No 75: The beef market in the European Union.
Niels Asger Nielsen and Lisbeth Fruensgaard Jeppesen
No 73: The acceptance of functional foods in Denmark, Finland and the United States: A study of consumers' conjoint evaluations of the qualities of functional foods and perceptions of general health factors and cultural values.
Tino Bech-Larsen, Klaus. G. Grunert and Jacob Poulsen
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